Active Directory does not support adding in command line parameters. You have to make a batch file to run with it to pass the parameters or package up an edited MSI. On next system restart, a drive is mounted and installation is scheduled. Note that failure rate when using AD is usually higher than with other software management tools.
GPO by default installs software on startup, meaning you have to reboot an endpoint for it to be effective. Not every endpoint reboots every night nor does every organization require a reboot on a regular basis. The restart requirement should be considered when deploying sensors via Group Policy.